OlipopFrom category entry to household name
A multi-year partnership
driving shelf execution
from category entry to national scale
OLIPOP came to Dirty Hands when they were first entering the category. As they've scaled from an emerging brand to household name, we've been there every step of the way.
Growing fast without losing ground
When a brand grows as quickly as OLIPOP, execution has to keep pace. We've been OLIPOP's boots on the ground through every stage of their growth. As we helped them expand from natural into conventional, we focused on making sure product was on the shelf and staying there, systematically hunting down and correcting out-of-stock issues store by store and making sure their shelf presence kept pace with their growing demand.
THE NUMBERS
TELL A STORY
What started as category entry support became a multi-year partnership. As OLIPOP has grown into a household name, we've continued to drive their shelf execution across every new market they've entered.
3,200+
out-of-stock issues corrected
6 yrs
since 2020
33%
lift in units sold per week
We're ready when you are
Whether you're just entering the category or scaling to new heights, we deliver the on-the-ground execution that turns plans into results.